Engineers commonly design from their own perspective and not necessarily from the eyes of the user. If you have to stop and think about how to use our products, we’ve designed them wrong.
I’ve been with Hollister Incorporated for almost 27 years, working on the new product development and quality engineering teams. Currently as part of the new product development team, I have contributed to the design and development of a variety of Hollister products, including our Critical Care products.
We are dedicated to looking outward to the needs of healthcare professionals, like you, and the people you serve. Our AnchorFast oral endotracheal tube fasteners were designed to be simple to use. We know that there is no time to waste when you need to use a product like the AnchorFast oral endotracheal tube fastener. Our goal in making AnchorFast products was to help stabilize oral endotracheal tubes and provide easier access for oral care, ultimately resulting in positive patient outcomes.
Alongside my coworkers, I recently visited a local hospital to understand and learn how AnchorFast products are being used. We listened to clinicians and gathered insights that will help us continue to enhance our AnchorFast portfolio to meet the needs of the ever-changing medical landscape.
After the visit, it wasn’t long before I received this message from a clinician:
“Thank you and your colleagues for welcoming the clinical feedback … It was extremely valuable to our group as well. I can tell you that every one of the Supervisors was impressed and felt that this was an example of customer service at its best. They appreciated the time and effort you took into bringing the Hollister product experts.”
By listening to our customers and those they serve, we gain a better understanding of how we can meet the current needs with new solutions and improvements.
I’m proud to be part of an organization that has a mission to make life more rewarding and dignified for people who use our products and services.